Privacy Policy

Date: September 1, 2025

1. Information about the collection of personal data

1.1 Personal Information

Here, we will inform you about the processing of personal data when using our website. Personal data refers to information about a living individual that can identify a specific person through details such as name, date of birth, and other descriptions, in accordance with the Personal Information Protection Act in Japan. We aim to inform you about our procedures while also complying with our legal obligations.

1.2 Personal information handling business operators

Businesses handling personal informationMind Up Co., Ltd. (Address: 2-4-20 Shimoida, Kofu City, Yamanashi Prefecture)is.

1.3 Purpose of Use

The specific purposes for which personal data will be used in providing our services are as follows:

Identification related to the service, including but not limited to recording user settings and payments, as well as the provision, maintenance, protection, and improvement of the service.

(B) Measuring user traffic and behavior

(D) Providing guidance and responding to inquiries regarding the service

(E) If we determine that you have violated our rules, regulations or policies related to the Services.

(F) Any activities related to the above

2. Processing of your information when you visit our website

When using the website for informational purposes, that is, displaying the website without registering and not providing any other information, the browser processes the information sent to the server. The following data must be processed by us because it is technically necessary for us to display the website to you and to ensure stability and security.

(A) IP address

(B) The date and time of the request

(D) Amount of data transmitted in each case

(E) Browser

3. Further functionality and provision of the website

3.1 Overview of various services

In addition to using our website for purely informational purposes, we offer various services that can be utilized if interested (for example, account registration, product purchases). We also use other features to promote sales (such as payment method selection) and to analyze or market our offers. These will be explained in detail in Sections 4 and 5 below. For this purpose, customers typically need to provide additional personal data. We also process additional data used to perform each service. The principles of data processing mentioned above apply to all purposes of data processing described in this privacy policy.

3.2 Use of External Service Providers

In order to provide this service (for example, payment service providers, shipping companies, etc.; for more details, please refer to Articles 5 and 6 below), if it is necessary to provide data to external service providers, we may use external service providers to process your data. These service providers are carefully selected by us, are bound by our instructions, and are regularly monitored.

3.3 Third Party Involvement

Furthermore, when we provide participation in promotions, competitions, contracts, or similar services with our partners, we may transfer your personal data to third parties not described in this privacy policy. Depending on the service, partners may also collect your data at their own risk. When providing your data or receiving more detailed information in the description of each offer, we will not share your personal data unless we have obtained your consent.

3.4 Third Parties Outside Japan

If our service providers or partners are based outside of Japan, we will notify you of the implications of this situation in the proposal and obtain your consent.

4. Processing of personal data when you contact us or register for an account with us

When you contact us via email or the contact form, the data you provide (email address, name, and phone number, if applicable) will be stored by us to respond to your inquiries. When you register a customer account with us, we only collect the information that you voluntarily share with us. This data may include the following:

(A) Your name, which may also be your job title or username.

(B) Your login data, your chosen email address and password

(D) Information about your personal data and other information regarding your interests that you may share with us.

5. Processing of personal data when you make a purchase with us

5.1 Shopping Information

When you place an order at our online shop, we collect shopping data. Depending on the type of purchase and processing status, the shopping data may include the following information.

(A) Details of the purchased item (name, price, model, etc.)

(B) Order number

(D) Delivery and payment status (e.g., "Completed" or "Shipped");

(E) Messages and communications related to purchases (e.g., complaints or messages to customer service)

(F) Return status (e.g., "In progress")

(G) Information about the service provider involved (e.g., a parcel service shipping number).

5.2 Payment Details

We offer various payment methods, especially [credit card] and [PayPal]. To execute the payment, we collect the payment details you share. We receive additional payment details from external payment service providers and credit agencies that assist in executing the payment and conducting credit checks. We only forward the information necessary for payment processing to the payment service providers.

Payment details include:

(A) Billing Address

(B) Preferred Payment Method

(D) Credit card details

The payment details also include other information directly related to payment processing and credit checks. This applies to information used for identification by external payment service providers, such as PayPal ID when paying with PayPal.

5.3 Transfer of data about outstanding debts to collection service providers

If payment for the outstanding invoice is not made despite repeated reminders, we may transfer the necessary data to a collection service provider for the purpose of debt recovery. Additionally, we may sell the debt to the collection service provider, who can then pursue the claim in their own name. The agency responsible for collection services on our behalf is as follows [Please provide information about the cooperating debt collection agency. If not filled in, please delete this paragraph.].

6. Cookies

6.1 General information about cookies

Our company may use technologies such as cookies, tags, and web pixels to automatically collect information related to this service. Cookies or tags are codes that allow our technology partners to collect information that typically does not directly identify you. Where required by law, we will seek your consent before using cookies or other tracking technologies. This section describes your ability to manage the use of cookies and the use of cookies for advertising-related purposes. As stated below, we do not use cookies or similar tracking technologies that process your personal data. However, this does not apply if cookies are strictly necessary or if you have opted in using the cookie banner or consent manager on this website. You can withdraw your consent or update your settings at any time by clicking the "Manage Cookies" link in the footer of the website.

6.2 Cookies

Cookies are small web files that a site or its provider transfers to the hard drive of a device via a web browser, allowing the site's or provider's system to recognize the browser and remember specific information.

Typically, we use first-party cookies and third-party cookies for the following purposes to ensure the proper functioning of this service.

To provide you with a safe browsing experience when you use our Services.

To collect passive information about your use of the Service.

To measure interactions with marketing campaigns.

To help us improve our Services.

To remember your preferences for your convenience.

We use the following types of cookies on our Services:

Strictly Necessary Cookies: These cookies are essential for you to use our services. For example, absolutely necessary cookies allow you to access secure areas of our services. Without these cookies, some services cannot be provided. These cookies do not collect information about you for marketing purposes. Cookies in this category are essential for the functioning of this service and cannot be disabled.

Functional Cookies: We use Functional Cookies to remember your preferences and tailor the service to provide enhanced features and personalized content. For example, this cookie can be used to remember your name and preferences within the service. We do not use Functional Cookies targeted at customers in online marketing. This cookie can be disabled, but doing so may result in reduced functionality when using the service.

Performance or Analytic Cookies: These cookies collect passive information about how you use the service, such as the web pages you visit and the links you click. We use the information collected by these cookies to improve and optimize the service. We do not use these cookies for online marketing purposes. You can disable these cookies in the manner specified later.

Advertising or Targeting Cookies: This cookie is used to enhance the relevance of advertising messages to users. It performs functions such as preventing the same advertisement from being continuously displayed, ensuring that advertisements are shown appropriately to advertisers, and, in some cases, selecting advertisements based on the user's interests. Our third-party advertising partners may use this cookie to build a profile of your interests and deliver relevant advertisements on other sites. You can disable the use of this cookie in accordance with the provisions set forth below.

6.3 Your Choices

You can manage browser cookies using your browser settings. Most browsers' "Help" features explain how to prevent the browser from accepting new cookies, how to have the browser notify you when it receives new cookies, how to block cookies, and when cookies expire. If you block all cookies in your browser, neither we nor third parties will transfer cookies to your browser. However, doing so may require you to manually adjust your settings each time you access the site, and some features and services may not function properly.

6.4 Web Pixels

We may use conversion pixels to determine how successful our marketing campaigns and other objectives of this service are. This displays a short line of code when a specific button is clicked or when a specific page is reached (for example, when you complete the process to subscribe to any of our services or when you complete any of our forms, a thank you page will be displayed). We also use web pixels to analyze usage patterns of the service. By using pixels, we can record when a specific device, browser, or application accesses a specific web page.

6.5 Analysis

Our company may use third-party service providers to monitor and analyze the use of our services. Currently, we are using Google Analytics. Google Analytics is a web analytics service that tracks and reports website traffic. For more information about Google's privacy practices, please refer to the Google Privacy & Terms webpage at https://policies.google.com/privacy?hl=en. By using the Google Analytics Opt-out Browser Add-on, visitors can prevent their data from being collected and used by Google Analytics (https://tools.google.com/dlpage/gaoptout).

6.6 Behavioral Remarketing[This clause applies if you use Google Ads, Bing Ads, or FB Ads.]

Additionally, we use remarketing services to provide advertisements to you on third-party websites after you have accessed our services. For this purpose, visitors are grouped based on specific actions on the service, such as the duration of the visit. This allows us to understand your preferences and display personalized ads even when you are currently surfing on another website that is also part of the Google Ads network.

For these purposes, we use the following tools and services:

The Google Ads remarketing service is provided by Google. To opt out of this, visit the Google Ads settings page (https://www.google.com/settings/ads).

If Google Ads is configured to collect personal data, the data controller will be Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland.

Bing Ads is a service operated by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. For more details on how Microsoft processes information, please refer to Microsoft's privacy statement at https://privacy.microsoft.com/en-US/. When you access this site through Bing Ads, cookies will be set on your computer. Additionally, a universal event tracking tag has been integrated into this site. This code stores data about site usage, such as time spent on the site, areas accessed, and ads used to reach the site, in combination with cookies. Furthermore, Microsoft may track user usage patterns across multiple electronic devices through so-called cross-device tracking. The collected information is transferred to Microsoft servers in the United States. If Bing Ads is configured to collect personal data, it provides an opportunity to consent to Bing Ads through the cookie banner of this service.

Facebook ads may display interest-based advertisements while using Facebook by utilizing Facebook business tools. To change your settings or turn off the personalization of ads provided by Facebook, please access your Facebook ad settings. We do not share your personal information with Facebook. We may also show ads to audiences that have similar characteristics to you. To do this, we hash and irreversibly encrypt a list of email addresses, upload or send it from the site, and Facebook matches the hashed data with its own users to generate a similar audience, then deletes the uploaded list. We cannot access any information about similar audiences unless they choose to click on one of our ads.

6.7 Other Tracking Technologies

Our company collects "clickstream" data such as the domain names of services that provide access to the internet using tracking technology, the types of devices used by users, the IP addresses used to connect computers to the internet, the types and versions of users' browsers, operating systems and platforms, the average time spent on our website, web page views, search content, access times, and other related statistics. We may also assign a unique identifier to the device or other authentication information that users use to access this site for the same purpose.

On our website pages, we may use JavaScript. JavaScript is a code snippet embedded in various parts of websites and applications that facilitates various operations, such as accelerating the update speed of specific functions and monitoring the usage of various online components. Entity tags are an HTTP code mechanism that allows parts of a website to be stored or "cached" in the browser to accelerate the website's performance. HTML5 local storage allows data from the website to be stored or "cached" in the browser, enabling the website to save and retrieve data on HTML5 pages when revisited.

6.8 No Tracking

Some internet browsers, such as Internet Explorer, Firefox, and Safari, include the ability to send a "Do Not Track" or "DNT" signal. Since there is no unified standard for the "DNT" signal, this site currently does not process or respond to "DNT" signals.

6.9 Location Intelligence

By disabling location services in the device settings, you can adjust the device settings to prevent your physical location information from being sent to us or third parties. Additionally, you can change the relevant settings and permissions in your mobile device or browser settings to deny access to location information for specific websites or mobile applications.

7. Provided by a third party

7.1 Transfers only when permitted by law

Data will only be transferred if permitted by applicable laws. In particular, we work closely with specific service providers such as customer service (hotline, service providers, etc.), technical service providers (for example, operators of computer centers), and logistics companies (for example, postal companies like [insert cooperating logistics company name]). These service providers may process your data on our behalf under special conditions. When we use service providers for order processing, they will only have access to your data to the extent and for the duration necessary to provide the service. If you shop with one of our partners, we will transfer certain shopping data about you (for example, your name and delivery address) to the partner so that they can send the ordered products to you.

7.2 Technical Service Providers

We are collaborating with technical service providers to offer services. These service providers include, for example,[Please fill in the factory and the technical service provider you are cooperating with. If not, delete this paragraph.]It may mean that data is sent to countries with lower data protection standards than Japan. In such cases, we ensure that the relevant service providers guarantee an equivalent level of data protection through contracts or other means.

7.3 Payment Service Providers and Credit Institutions

We offer various payment methods, including prepayment, payment by credit card, payment via PayPal, and payment by invoice. To facilitate this, we can transfer payment data to your payment service provider. For details on how personal data is processed by the payment service provider, please refer to the privacy policy of each provider.

（A）Please fill in the partner's payment service provider and attach a link to their privacy policy.

What service providers do we use for credit checks?[Please enter your name. If not in use, delete this paragraph.]The provider's privacy policy is here[If you don't have a link to your privacy policy, please delete it.]。

7.4 Shipping companies

(A) External delivery companyWe are working with delivery companies to ship products. These delivery companies will receive the following data to execute the delivery of related orders.

(B) Your name

(D) Your postal code (if applicable) (if you want your order delivered to a DHL packing facility)

(E) Your email address (if applicable) (if you wish the shipping company to email you with a tentative delivery date)

7.5 Authorities and other third parties

If we are required to do so by a decision of the authorities or a court, or if it is for prosecution purposes, we will provide your data to the prosecuting authorities or other third parties as necessary.

8. Data storage and deletion

We will retain your personal information as long as necessary for the purposes outlined in this privacy policy, particularly to fulfill our contractual and legal obligations. We may also retain your personal information for other purposes if permitted by law, including for specific purposes (such as defense against legal claims).

If you close your account, we will delete all data we have stored about you. If it is impossible or necessary for legal reasons to completely delete your data, the relevant data will be blocked for further processing. When data is blocked, we ensure that only a limited number of employees, who need to know and only for specific purposes (for example, in the case of a tax audit), can access the relevant data using technical and organizational measures. Blocking will occur in the following cases:

(A) The details of your order and payment, as well as other details, are generally subject to various legal retention obligations. By law, this data must be retained for 10 years for tax audits and financial audits. After such retention period, we may ultimately delete the relevant data.

Even if the customer's data is not subject to legal retention obligations, we may refrain from immediate deletion and instead perform initial blocking if permitted by law. This applies particularly when we need the relevant data for further contractual processing, prosecution, or legal defense (for example, in the event of a complaint). The decisive criterion for the blocking period is the legal limitation period. Once the relevant limitation period has expired, the relevant data will be permanently deleted.

Data may be exempt from deletion if it is anonymous or pseudonymous, and if deletion would exclude or significantly hinder processing for scientific research or statistical purposes, provided that this is permitted by law.

9. How personal data is protected

To protect the system, we use technical and organizational measures. Your orders and logins are securely transmitted using SSL encryption (Secure Socket Layer) to protect your personal data.

10. Procedures for requesting disclosure

10.1 Requests to Personal Information Handling Businesses

Customers can request the following from our company, which is a personal information handling business operator, in accordance with Japan's Personal Information Protection Law: (i) to disclose the purpose of use or the record of usage regulations of personal data to third parties, (ii) to correct, add, or delete their personal data, and (iii) to suspend the use of their personal data or its provision to third parties.

10.2 Claims Procedure

To request the above items, the customer shall send an invoice with sufficient evidence of identity at the time of the request to our data protection officer (see Article 12). If you wish to request records regarding the purpose of use of personal data or provision to third parties,○○ yen per itemshall be paid in advance.

11. Changes to this Privacy Policy

There may be a need to change this privacy policy due to further improvements to our website or changes in legal or regulatory requirements. Therefore, we recommend that you periodically check for notifications regarding this privacy policy.

12. Data Protection Officer

To contact our Data Protection Officer:［info@mindup.co.jp］to"Data Protection Officer"Please contact us at.

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Privacy Policy